British Red Cross - "Here For Humanity: Türkiye and Syria"

VCCP

VCCP Global

912

Это объявление является частью "ACT Responsible Collection"

Бренд: British Red Cross
Страна: United Kingdom

Рекламодатель: British Red Cross

Заголовок	Here For Humanity: Türkiye and Syria
Агентство	VCCP
Кампания	Here For Humanity
Рекламодатель	British Red Cross
Бренд	British Red Cross
Дата первой трансляции/Публикации	2023 / 9
Бизнес сектор	Институциональные/общественного интереса/некоммерческие организации
История	Together, we are the World’s Emergency Responders, The British Red Cross, has today launched a new integrated campaign to shine a light on its humanitarian efforts in the UK and around the world and drive brand consideration among new donors. The multi-channel campaign, Here for Humanity, was developed in partnership with VCCP London to demonstrate the breadth of the response that the Red Cross delivers in 192 countries to disasters and emergencies. Utilising authentic footage and photography of responders in action, the campaign showcases differing ways British Red Cross supports individuals and communities, whether in Ukraine helping people suffering the impact of the conflict with Russia, dealing with the aftermath of natural disasters in Türkiye and Syria, or flood-devastated communities in the UK.
Тип медиа	Digital
Длина	30 seconds
Продакшн Студия	Girl&Bear
Послепроизводственный этап	Girl&Bear
Креативный директор	Paul Cohen
Креативная команда	Haley Koehn
Креативная команда	Lou Organ
Продюсер агентства	Diana Turchi
Продюсер Продакшн Студии	Tuesday Birmingham
Редакционная компания	Final Cut LA
Звуковой дизайн компании	Machine Sound
Редактор	Amanda James
Редактор	Kit Wells
Звукооператор	James Cobbold
Звукооператор	Alex Bingham