| Заголовок | Can We? We Can |
| Агентство | BBH Dublin |
| Кампания | Can We? We Can |
| Рекламодатель | Tesco |
| Бренд | Tesco |
| Дата первой трансляции/Публикации | 2023 / 8 |
| Бизнес сектор | Универсальные магазины, супермаркеты |
| философия | Tesco Ireland has launched a campaign highlighting how its Click+Collect service offers time-starved shoppers freedom for more fun, so they can focus their time on the important things in life. The campaign is the latest from Tesco Ireland and its partnership with BBH Dublin, with the agency tackling a fake tan disaster as part of its Food Love Stories series in February, and creating a digital billboard that spoke to customers in real time, as part of a stunt to encourage shoppers into a new local Tesco Express store in Charlemont Square in March. The new 'Can We? We Can' campaign aims to drive usage of Tesco Click+Collect by showing how the service can fit seamlessly into people's routines. By using Click+Collect, customers are free to spend their day as they please, without waiting at home for a delivery driver or spending hours doing the weekly shop in store. The 30" spot opens with a boy asking his father if they can do something fun the next day, while his father is using the Tesco Click+Collect option for his weekly shop. With plenty of time now freed up, the pair go on a random and fun-filled day of adventure, managing to squeeze in ice creams, football, movies, cool haircuts and even a trip to space before the day is out. Supporting the campaign is a suite of OOH activity, including a special build on Wexford Street, Dublin, where passers-by will get a glimpse of a man really making the most of his free time, now that he doesn’t have to wait at home, or instore, for his weekly shop. |
| Тип медиа | Телевидение |
| Длина | |
| Звуковая дорожка | Baby Benzig - Eli Smart |
| Продакшн Студия | Assembly |
| Creative Lead | Sam Caren |
| Creative Lead | Aubrey O’Connell |
| Креативная команда | Jack Walsh |
| Креативная команда | Eva Redmond |
| Strategy Lead | Steve Wright |
| Бизнес-лидер | Amy Crowe |
| Директор рабочей группы клиента | Amy Harrington |
| Специалист по работе с заказчиками | Laura Redden |
| Специалист по работе с заказчиками | Norah Conlon |
| Телепродюсер агентства | Conor Hamill |
| Art Producer Print | Matt Kitto |
| Art Producer Print | Cyd Kitto |
| Директор | Mike Andrews |
| Продюсер | Rebecca Bourke |
| Послепроизводственный этап | Screen Scene |
| Редактор | Allyn Quigley |
| Звук | Scimitar Sound |
| Руководство музыкальных рядов | TMS Black Sheep Music |
| VO | Marie Ruane |
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