46664/Coca-Cola - "Happiness Factory"

Wieden + Kennedy Amsterdam

Wieden + Kennedy Amsterdam Amsterdam, Netherlands

Премии

23154

Бренд: 46664/Coca-Cola
Страна: Netherlands

Рекламодатель: Coca-Cola Company

Заголовок	Happiness Factory
Агентство	Wieden + Kennedy Amsterdam
Кампания	Coke Side of Life
Рекламодатель	Coca-Cola Company
Бренд	46664/Coca-Cola
Posted	Ноябрь 2006
Бизнес сектор	Безалкогольные напитки, тоники
История	The 60-second spot starts with a young man throwing a coin into a vending machine. Unbeknown to him, the ordinary coin transports the viewer into a psychedelic fantasyland full of animated characters. The coin plundges down a waterfall, which is the cue for a squadron of helicopter pigs to hoist and empty Coke bottle to a towering filling station. A blue soldier with a gold tooth attaches the cap, and the bottle is kissed farewall by fluffy 'love puppies". The process of chilling the bottle involves blasting a snowman with a fan as it passes by. When the bottle arrives at the delivery bay, the characters greet it with a carnival, firing themselves from canons with joy. Then the bottle rolls out into the real world. In the final scene, the young man takes his Coke from the slot. As he leaves, he turns briefly back to look at the machine. Did he hear a faint music? Maybe not-he shrugs and goes on his way
Тип медиа	Телевидение и кино
Длина	60 seconds
Музыка	Human
Креативный директор	Rick Condos
Креативный директор	Hunter Hindman
Продакшн Студия	Psyop
Директор	Todd Mueller
Директор	Kylie Matulick
Продюсер агентства	Tom Dunlap
Продюсер агентства	Darryl Hagans
Специалист по работе с заказчиками	Stephen Corlett
Продюсер	Boo Wong
Анимация	Psyop
Редакционная компания	Psyop
Исполнительный креативный директор	Al Moseley
Исполнительный креативный директор	John Norman
Исполнительный продюсер	Justin Booth Clibborn
Assistant Producer	Matt Kendall
Кинематография	Ray Coates