Sameh Al Tawil
Chief Creative Officer at Hive Innovative Group
dubai, United Arab Emirates
Ad Concept:
Immerse yourself in a world where using LikeCard transforms you into a money-saving monster. The Monster Offers campaign is a blend of fantasy, comedy, and savings. The Card Monster, with a treasure trove of cards boasting various offers, takes center stage. Users accepting the offers undergo a hilarious transformation, creating a chain reaction of laughter and savings.

Becoming a monster is associated with the satisfaction of scoring incredible deals. Like Card is a game-changer, making shopping and gaming more exciting and accessible. This ad brilliantly combines humor, fantasy, and irresistible offers, leaving users eager to join the Monster family.

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