We’ve mapped, tagged, quantified and explored what “value” means to different consumer groups across many industries in western culture today. Читать больше
We asked Eric L Hu, VP Strategy, Customer Experience, at Havas Group’s H4B Chelsea to explain the pivotal role of biopharmaceutical agencies. Читать больше
What actions should brand advertisers consider taking in these challenging times to make responsible use of their budget and agency resources? Читать больше