Заголовок | What if? |
Агентство | Ogilvy Worldwide |
Кампания | What If? |
Рекламодатель | National Association for Stock Car Racing |
Бренд | Nascar |
Дата первой трансляции/Публикации | 2015 |
философия | NASCAR is about its evolution and its roots. This is a story about every generation defining what NASCAR means. It’s a story of speed and the hunt for more. Is there a difference between moonshiners outrunning the law in the 30’s and modern drivers handling the hairpin turns of Daytona Beach? No, it’s pure necessity. It’s a story about love. Love of danger. Love of speed. Love of heroes. Love of something that is so imperfect, that it is in fact perfect. In the USA, NASCAR is seen as a sport that is only for certain types of people. You know the type. This film was meant to change that perception. NASCAR's relatable to everyone. It’s not just left turns. It’s a story of determination and love. Of underdogs and unlikely heroes. At its core it’s everything we rally around as a society. NASCAR is much bigger than its perception. |
Тип медиа | Телевидение |
Длина | |
Звуковая дорожка | Can't Help Falling in Love by Twenty One Pilots |
Editing Facility | Crew Cuts |
Директор рабочей группы клиента | David Zane |
Руководитель группы по связям с рекламодателями | Aditi Reddy |
Директор рабочей группы клиента | Jennifer Natuzzi |
Директор рабочей группы клиента | Martin Murphy |
Делопроизводитель | Emily Zale |
Администратор планирования | Jennifer Peterson |
Планировщик счета | Jake Stanley |
Главный креативный директор | Chris Garbutt |
Исполнительный креативный директор | Terry Finley |
Исполнительный креативный директор | Tommy Henvey |
Арт-директор | Rich Wallace |
Копирайтер | Terry Finley |
Копирайтер | Tommy Henvey |
Продюсер агентства | Dave Lambert |
Agency Music Producer | Michael Freeman |
Продакшн Студия | Smuggler |
Директор | Todd Field |
Senior Executive Producer | Andrew Colon |
Senior Executive Producer | Brian Carmody |
Senior Executive Producer | Patrick Milling Smith |
Исполнительный продюсер | Shannon Jones |
Исполнительный продюсер | Carole Hughes |
Продюсер | Brian Etting |
Оператор-постановщик | Joost van Gelder |
Спецэффекты / видеоэффекты | Framestore |
Редактор | Mark Harrington |
Редактор | Jake Jacobsen |
Звукорежиссер | Julienne Guffain |
Звукорежиссер | Amar Lal |
Звукорежиссер | Joseph Fraioli |
Музыкальный продюсер | Able Baker |