| Заголовок | Up Your Taco Game 30" |
| Агентство | The Works |
| Кампания | Up Your Taco Game |
| Рекламодатель | Goodman Fielder |
| Бренд | One Night in Mexico |
| Дата первой трансляции/Публикации | 2017 / 9 |
| Бизнес сектор | Предварительно сваренные/обезвоженные готовые блюда |
| История | Australians are being urged to up their taco game in a new ad from One Night in Mexico. It is the first ad from the brand promoting its range of taco meal kits from Goodman Fielder. The ad is set to Run-DMC’s classic hip hop track ‘It’s like that’ and shows a group of people breaking it down while making tacos. The launch campaign is the first from The Works for One Night in Mexico by Goodman Fielder. Damian Pincus, founder and creative partner at The Works says: “Australians love of Mexican food is outpacing traditional family mealtime favourites and One Night in Mexico is a new alternative for those seeking a contemporary taste of central America. It’s a privilege to be given the opportunity by Goodman Fielder to launch this brand into market and this campaign encourages Aussies to up their taco game in modern and cliché-free way.” One Night in Mexico is one of the main sponsors of The Bachelorette this year and will be integrated into the show. Kinda Grange, general manager for Goodman Fielder grocery adds: “We're very proud to launch this Australian innovation into Mexican Foods. One Night In Mexico was created after seeing an opportunity to bring the exciting, fresh and delicious food experience found in modern Mexican restaurants today into the grocery store, and help make it easy for anyone to make and enjoy at home. We believe One Night In Mexico offers a great way to up your taco game, and enjoy a fresh new take on Mexican at home.” |
| Тип медиа | Телевидение |
| Длина | |
| Звуковая дорожка | Run DMC ‘It’s like that’ |
| Главный управляющий | Kinda Grange |
| Менеджер по маркетингу | Katyana Armen |
| Бренд-менеджер | Jessica Tahardi |
| Творческий партнер | Damian Pincus |
| Арт-директор | Marijke Spain |
| Копирайтер | Eric Franken |
| Creative Project Lead | Ben Glasson |
| Head of broadcast and content production | Rachel Solomon |
| Редактор | Patrick Mazzolo |
| Продюсер | Mandy Payne |
| Продюсер | Sue Walker |
| Продакшн Студия | Buddy |
| Директор | Ace Norton |
| Кастинг | Susie McLean |
| Медиа-агентство | Slingshot |
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