Yofresh - "Fresh"

Lowe DraftFcb Amsterdam, Netherlands

4756

Заголовок	Fresh
Агентство	Lowe DraftFcb
Кампания	Fresh
Рекламодатель	Van den Bergh Foods
Бренд	Yofresh
Posted	Декабрь 2000
Продукт	Salad Dressing
Бизнес сектор	Супы, фарш, приготовленные соусы
Слоган	Calvé Yofresh. For the lover of Fresh
История	It's a sunny day. People are hanging out on the stoops in front of their houses. We see a young man sitting at his electric organ composing a song. He repeatedly plays a tune that sounds vaguely familiar. As he's playing he also tries to come up with the lyrics: 'She's cool...', She's hot..., She's fine...'. When his girlfriend brings him a nice salad with a bottle of Yofresh Spicy Lemon salad dressing he is suddenly filled with inspiration he needs and sings 'She's fresh, fresh...exciting'.
Тип медиа	Телевидение
Длина	45 seconds
Рынок	Netherlands
Креативный директор	Aad Kuijper
Креативный директор	Pieter van Velsen
Копирайтер	Huub Lensvelt
Копирайтер	Stan Lommers
Арт-директор	Ismael Ten Heuvel
Арт-директор	Patrick de Zeeuw
Продакшн Студия	Movie Ventures
Директор	Manu Coeman
Продюсер агентства	Nathalie Moser
Продюсер Продакшн Студии	Willem van den Brand