Nissan - "Vacation"

TBWA\Chiat\Day New York

TBWA\Chiat\Day New York New York, United States

6838

Заголовок	Vacation
Агентство	TBWA\Chiat\Day New York
Кампания	Weekend Away
Рекламодатель	Renault
Бренд	Nissan
Posted	Ноябрь 2017
Бизнес сектор	Легковые автомобили
философия	Forward Emergency Braking (FEB) is a flagship Nissan feature, coming standard in many models. Getting listeners interested in this technology would create traction across the Nissan range. FEB is also a key proof point in reinforcing Nissan’s goal of making innovation accessible. But we would have to achieve this in an entertaining, engaging way, to live up to the brand's biggest imperative: to make innovation exciting. The FEB technology 'sees' objects that are right in front of you, and stops you before you run into them.
Тип медиа	Радио
Длина	57 seconds
Global Chief Creative Officer	Chris Garbutt
Исполнительный креативный директор	Wade Alger
Исполнительный креативный директор	Erik Vervroegen
Исполнительный креативный директор	Neil.A Dawson
Creative Director	Brent Singer
Creative Director	Darren Borrino
Creative Director	Rob Rutherford
Копирайтер	Rob Rutherford
Копирайтер	Jenny Glover
Executive Agency Producer	Jason Souter
Agency Producer	Olivia Whyte
Production Company	Pirate Group Toronto
Director	Tom Eymundson
Producer	Maggie Blouin Pearl
Звукооператор	Keith Ohman
Voice-Over	Keith Dinicol