| Заголовок | Mannequin (15 sec) |
| Агентство | FCB Chicago |
| Кампания | Wiggle - Jell-O |
| Рекламодатель | Kraft Foods, Inc. |
| Бренд | Jell-O |
| Дата первой трансляции/Публикации | 2006 / 12 |
| Продукт | Sugar Free |
| Бизнес сектор | Продукты питания |
| Слоган | Every diet needs a little wiggle room. |
| История | A young woman makes her way down the street, scooping a mouthful of Jell-O. With a satisfied smile on her face, she suddenly cuts loose into a wiggle. As her movements break into a dance, the woman pauses to observe a storefront display, where three mannequins dressed in red stand against a white backdrop. The mannequins open their eyes and magically come to life. They too take a taste of the Jell-O, which motivates them to sway happily from side to side. With red Jell-O cups in their hands, the once-stiff models break from their poses and pop through the glass window barrier to join their fellow wiggler in a parade of Jell-O celebration. As upbeat music swells, they dance in circles with arms waving in the air, and their bodies flowing like the gelatin dessert, as the camera cuts to shots of jiggling dancing red Jell-O. The women have good reason to be ecstatic, for a voiceover explains that the sugar-free Jell-O is Only ten calories because every diet needs a little wiggle room. |
| Тип медиа | Телевидение |
| Длина | |
| Рынок | United States |
| Копирайтер | Mike Bourne |
| Продюсер Продакшн Студии | Taylor Ferguson |
| Директор | Thomas Kloss |
| Оператор-постановщик | Thomas Kloss |
| Продюсер агентства | Molly Flynn Scoggin |
| Продюсер Продакшн Студии | Erin Tauscher |
| Креативный директор | David Thierry |
| Редактор | Fernando Villena |
| Продакшн Студия | Trio Films |
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