Kiss FM - "Logos Do Rock"

AlmapBBDO

AlmapBBDO São Paulo, Brazil

9658

Бренд: Kiss FM
Страна: Brazil

Рекламодатель: Kiss FM

Заголовок	Logos Do Rock
Агентство	AlmapBBDO
Кампания	Changes
Рекламодатель	Kiss FM
Бренд	Kiss FM
Дата первой трансляции/Публикации	2020 / 2
Бизнес сектор	ТВ/Радио программы и станции
История	Little changes can have big meaning – that’s what happened in the careers of many major rock stars. Inspired by their transformations, Kiss FM is in for a change, too: now, they’re broadcasting from 92.5. Created by AlmapBBDO, the campaign behind this transition makes it clear that changes can be more surprising than you might imagine – as long as you stay true to your essence. Inspired by real examples from music history, the short “Changes” runs through a few of the stories that changed rock forever. Like Queen, for example, when they fired the manager who didn’t believe in the potential of “Bohemian Rhapsody,” a song that became one of rock’s greatest hymns. In the end, “Changes” shows that, even from its new spot on the dial, Kiss FM remains as original as always.
Тип медиа	Digital
Длина	15 seconds
Главный креативный директор	Luiz Sanches
Исполнительный креативный директор	Marcelo Nogueira
Креативная команда	Pedro Arvati
Креативная команда	Vitor Rolim
Agency Liaison	Ana Carolina Manfio
Agency Liaison	Nathalia Chaves
Agency Liaison	Felipe Elias Oliveira
Agency Liaison	Maysa Oliveira
Видеосредства реального времени	Léo Damasceno
Видеосредства реального времени	Diego Villas Boas
Производство аудиофонограмм	Raw Audio
Композитор	Hilton Raw
Liaison	Carol Peternelli
Liaison	Fernanda Costa
Координатор	Robério Barbosa
Голос	André Arteze