adidas - "Allyson Felix"

180 Amsterdam

180 Amsterdam Amsterdam, Netherlands

Премии

9131

Бренд: adidas
Страна: Netherlands

Рекламодатель: adidas

Заголовок	Allyson Felix
Агентство	180 Amsterdam
Кампания	Gold Is Never A Given (print/online) - adidas
Рекламодатель	adidas
Бренд	adidas
Posted	Август 2008
Бизнес сектор	Одежда, мода и обувь
Слоган	Impossible is Nothing
История	To celebrate the start of the 2008 Olympic Games adidas and 180 Amsterdam (180\TBWA) have created a global print campaign called Gold is never a Given featuring Olympic favourites Tyson Gay, Allyson Felix, Veronica Campbell-Brown, Jeremy Wariner, Yelena Isinbayeva and Haile Gebrselassie. In February 2008, these six adidas athletes flew to Beijing six months before the Olympic Games began. Why? Because as gold medal favorites they knew winning is never guaranteed. Thats why they were there in sub 0o temperatures training and familiarizing themselves with the host city. adidas and 180 Amsterdam went there to capture it. The results are twelve iconic executions of the athletes in training. GOLD IS NEVER A GIVEN
Тип медиа	Печать
Фотограф	Gus Powell
Продакшн Студия	2D Photo Productions
Закупщик художественного оформления	Kristina Floren
Художник	Emile Wilmer
Менеджер проекта	Piers Bebbington
Продюсер печати	Marlon Lee
Продюсер печати	David Corfield
Планировщик счета	Andy Edwards
Специалист по работе с заказчиками	Caroline Britt
Коммерческий директор	Geoff Coyle
Графический дизайнер	Emile Wilmer
Копирайтер	Carlos Furnari
Арт-директор	Paulo Martins
Креативный директор	Carlos Furnari
Креативный директор	Paulo Martins
Креативный директор	Dean Maryon
Директор по маркетингу	Kieran Riley