EVP/Chief Creative Officer, Marc USA: Twenty years in advertising and marketing prepared Bryan well to lead the Indianapolis office. Going from Senior Art Director to Creative Director to Vice President / Executive Creative Director and finally President provided Bryan experience and growth in every aspect of the business.
Prior to joining MARC USA, Bryan was an Associate Art Director at Melvin Simon & Associates and Creative Director for special projects at GTE North. Bryan is a stickler for information and frequently goes out into the field to obtain hands-on experience. He prides himself (and, in fact, insists upon) strategy-based creative. Bryan uses his knowledge base and skillful insight to find the ?gold nugget? in each client?s message and then adds a unique flair to make it truly memorable.
Bryan has created or directed the development of arresting, award-winning and results-oriented campaigns for such clients as NCAA Basketball, FORUM Credit Union, NBA's Indiana Pacers, Carrier Corporation, St. Francis Hospital and Knauf Fiber Glass. His category expertise includes healthcare, retail, sports marketing, telecommunications, building products, financial services, business-to-business and consumer. Bryan's creative direction is the driving force behind the rebranding of the National Multiple Sclerosis Society's Bike Tour.
In addition to leading an advertising, marketing and public relations firm, Bryan is equally versed in broadcast and print, concerpt, copy and art direction, production and interactive. He also has experience in media planning, research and testing, public relations, event marketing, cause branding, account service and planning. He excels at developing totally integrated campaigns.