Заголовок | Ketchup |
Агентство | Havas São Paulo |
Кампания | Trust Pink - Vanish |
Рекламодатель | Reckitt Benckiser |
Бренд | Vanish |
Posted | Февраль 2009 |
Бизнес сектор | Чистящие средства, мыло, моющие средства |
История | Vanish laundry liquid is presented as the way to deal with persistent stains: soy sauce, red wine and ketchup. Colors from bottles of soy sauce, red wine and ketchup, along with associated objects, bleed into the print advertisement, leaving the original containers white. "Now in 3 liters pack. Trust pink. Forget stains." |
Тип медиа | Печать |
Креативный директор | Rodrigo Corbari |
Арт-директор | Vitor Bomfim |
Копирайтер | Andre Baldez |