Заголовок | SportsCenter Emoji-Fied |
Агентство | Leo Burnett Tailor Made |
Кампания | SportsCenter Emoji-Fied |
Рекламодатель | Samsung |
Бренд | Samsung Galaxy S9 |
Дата первой трансляции/Публикации | 2019 |
Бизнес сектор | Мобильный телефон и планшеты |
философия | Samsung launched the Galaxy S9 smartphone with an innovative app that transforms anyone into a personalized emoji. To show this innovation, we had an intervention on ESPN's SportsCenter and transformed the anchors into emojis. Live. In other words, for the first time ever, the most-watched sports program in the world was presented by emojis. An innovative way for Samsung to launch a product in an entertaining way. |
Тип медиа | Digital |
Длина | |
Account Manager | Raphael Chiorino |
Главный креативный директор | Marcelo Reis |
Арт-директор | Breno Ribeiro |
Арт-директор | Ivan Loos |
Production Company | Animuz |
Media Placement | ESPN |
Creative Vice President | Wilson Mateos |
Creative Director | Pedro Utzeri |
Creative Director | Vinicius Stanzione |
Копирайтер | Fabio Nagano |
Копирайтер | Henrique Zirpoli |
Agency Producer | Dudi Ciampolini Bourroul |
Editor | Chrystian Danucalov |
Редактор | Jack La Noyée |
Редактор | Matheus Basilio |
Account Lead | Fabio Brito |
Account Director | Mariana Nunes |
Client | Loredana Sarcinella |
Agency Production Director | Maria Fernanda Moura |
Media Vice President | Andrea Hirata |
Media Director | Heloisa Goldman |
Media Manager | Alexandre Suzuki |
Media | Thais Miranda |