Milos Obradovic

Milos Obradovic

Executive Creative Director at AKQA (copy), Milan
Toronto, Canada

Обо мне

I see creativity as a method. A method that helps make something out of nothing. This “something” can be anything: a press ad, a song, a product, a sculpture or an interactive film. The medium is irrelevant. What really matters is giving people what they want, or better yet, what they need.
And for me, it all starts with a great strategy based on real human behaviour.

In my over-a-decade long career I‘ve worked for both big international and small niche brands covering all types and sizes of markets: local, regional and global.
I have in depth experience in agency-client relationship. Be it in a pitch, day-to-day work or anything in between, I’m always on the front line.

The variety of clients I worked for allowed me to develop expertise in various fields of advertising:
ATL (film, press, poster, radio), BTL (design, shopper), Experiential, Digital and Social.

I’m a team player. I enjoy working with a partner or a small team as much as I enjoy leading other teams and helping young talents grow.

I’m also an amateur film director and have co-directed content produced for a variety of brands.
I’ve also written and directed a short film.

My work has won more than 130 local and international awards including 18 Cannes Lions and 12 D&AD pencils. My short film ‘Cognite’ was selected by multiple festivals, Raindance Film Festival being one of them.

I play basketball twice a week, enjoy a good powder day in the mountain and occasionally curse while playing tennis.
I speak fluently 3 languages and can order coffee and ask for directions in another two.

Навыки

Моя работа

SEE ALL WORK
5950 Lazy

Lazy

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5824 Shopping

Shopping

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
4482 Sunburn

Sunburn

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5470 Vindictive

Vindictive

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
3208 The Capsule

The Capsule

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5055 Made to Run Away (Male)

Made to Run Away (Male)

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5550 Made to Run Away (Female)

Made to Run Away (Female)

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
7719 Generations Apart

Generations Apart

БРЕНД:
Heineken
АГЕНТСТВО:
Publicis India

Должности

Executive Creative Director
Milan, Italy
May 2018 - В настоящее время здесь (2 years 3 months)
Creative Director
Milan, Italy
April 2016 - June 2018 (2 years 2 months)
Global Digital Creative Director for Heineken
Responsible for all Digital and Social creative output across all Heineken platforms.
Supervising digital and integrated teams across London and Milan offices.

Creative Director for Heineken Innovation (Global)
Responsible for the development of integrated campaigns for all Heineken new product launches: Heineken Light, Heineken 0.0 and Heineken Wild Lager. Supervising integrated teams
across Milan and London offices on all platforms: ATL, OOH, Digital, Social, Products & Services.

Co-Creation and Coordination Creative Director for Heineken (Global)
Overseeing the work of partner offices across variety of markets including UK, India, and Brazil.

Creative Director for Diesel (Global)
Responsible for all the creative output across a variety of platforms.
Supervising integrated teams on all disciplines: ATL, Digital, Social, PR, Events, POS
14554 Work Presentation

Work Presentation

БРЕНД:
Heineken 0.0
АГЕНТСТВО:
Publicis Italy
5682 Gym Locker

Gym Locker

БРЕНД:
Heineken 0.0
АГЕНТСТВО:
Publicis Italy
4779 Parking

Parking

БРЕНД:
Heineken 0.0
АГЕНТСТВО:
Publicis Italy
5950 Lazy

Lazy

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5824 Shopping

Shopping

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
4482 Sunburn

Sunburn

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5470 Vindictive

Vindictive

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
3208 The Capsule

The Capsule

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5055 Made to Run Away (Male)

Made to Run Away (Male)

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
5550 Made to Run Away (Female)

Made to Run Away (Female)

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
7719 Generations Apart

Generations Apart

БРЕНД:
Heineken
АГЕНТСТВО:
Publicis India
6104 No More Excuses

No More Excuses

БРЕНД:
Heineken
АГЕНТСТВО:
Publicis Italy
4243 How to Decorate Your Home

How to Decorate Your Home

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
3995 Dressing a Sheep

Dressing a Sheep

БРЕНД:
Diesel
АГЕНТСТВО:
Publicis Italy
Client Creative Director
Milano, Italy
March 2010 - December 2013 (3 years 9 months)
Client Creative Director on Discreet (P&G) for CEEMEA
Art Director
Milano, Italy
November 2004 - December 2013 (9 years 1 month)
main clients:Campari (Germany, Austria),Tampax P&G (western Europe), Nintendo, Kellogg's, Pirelli, MINI, Zaini, Luxottica, Nike, Pampero, McDonalds, Baileys
Intern Art Director
Milano, Italy
May 2004 - November 2004 (6 months)
Graphic Designer and Photographer
Baleri Italia
Italy
October 2003 - April 2004 (6 months)

Образование

Script Analysis for Directors - Film Course

2015 - July 2018 (3 years 6 months)

The Short Film Project - Film Course

2014 - July 2018 (4 years 6 months)

VISUAL DESIGNER

2001 - 2003 (2 years)

Other professional activities

ADPRINT festival

Awards Jury Member
2010 (1 year)

Подобные таланты

Giovanni Porro
Executive Creative Director
Havas Milano
Danny Brooke Taylor
Executive Creative Director
Dare
Taras Wayner
SVP, Executive Creative Director
R/GA
Gary Steele
Executive Creative Director
TBWA\Singapore
Dirk Haeusermann
Executive Creative Director
FCB Hamburg
Paco Conde
Executive Creative Director, Partner
Anomaly
Allen Oke
Executive Creative Director
Huge
Duncan Bird
Executive Creative Director
GLOW Social & Digital

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