Заголовок | Share the Care |
Агентство | Le Pub |
Кампания | Share the Care |
Рекламодатель | Philips |
Бренд | Philips Avent |
Posted | Март 2024 |
Бизнес сектор | Гигиена и средства личной гигиены |
История | New Philips Avent research reveals nearly two in three moms of young children have less than one hour a day for their basic needs. Taking on this taboo, Philips Avent launches its new Share the Care brand positioning and movement, encouraging families, friends, and communities to better support moms so they can prioritize their well-being and self-care too. Philips Avent is raising awareness about the lack of time in moms’ daily lives by marking the Daylight Saving Time change in Times Square in New York City, and virtually by way of virtual out-of-home clocktower takeovers. |
Тип медиа | Телевидение |
Длина | |
Главный креативный директор | Milos Obradovic |
Директор по стратегии | Bela Ziemann |
Стратегический директор | Isabella Mulholland |
Communications Planning Director | Adam Lotz |
Исполнительный креативный директор | Sandrine Le goff |
Исполнительный креативный директор | Jessica Kersten |
Арт-директор | Barbara Ryan |
Художественный руководитель цифрового формата | Alejandro Gutierrez |
Директор рабочей группы клиента | Sanne Kragten |
Исполнительный продюсер | Francesca Zazzera |
Продюсер | Niko Koot |
Продюсер | Tania Dal Pra |
Продюсер | Veronica Bottanelli |
Data Analyst | Tumay Mavi |
Стратегия / Планирование | Martina Rinciari |
Data Analyst | Hanna Janasik |
Global CEO LePub, CCO Publicis Worldwide | Bruno Bertelli |
Global CCO LePub | Cristiana Boccassini |
Digital Copywriter | Nikolay Malchev |
Senior Account Manager | Jack Furey |
Global Head of Data & Lab | Zoe Lazarus |
Global Head of PR and Communication | Isabella Cecconi |