| Заголовок | OREO x Pokémon |
| Агентство | 360i |
| Кампания | OREO x Pokémon |
| Рекламодатель | Mondelez International |
| Бренд | OREO Cookies |
| Posted | Ноябрь 2021 |
| Бизнес сектор | Булочки, хлеб, хлебцы |
| История | OREO is teaming up with Pokémon to bring fans their most unique collaboration yet.After teasing the partnership in June, OREO announced the collab on social with a playfully pixelated animated video. The 45-second video embodies the spirit of both partners, paying tribute to the world of Pokémon and in a uniquely OREO way, by crafting the pixelated Pokémon visuals out of the signature black and white cookies.We brought the OREO x Pokémon collaboration to life on Venice Beach Boardwalk, Los Angeles with an out-of-home art installation featuring a pixelated Pikachu made entirely out of over 8,000 3D replicas of the Limited-Edition OREO and Pokémon cookies.We paid tribute to some of the most beloved Pokémon with 16 unique cookie embossments featuring Pokémon such as Pikachu, Bulbasaur, Charmander and Squirtle— BUT just like in the Pokémon world, some OREO x Pokémon cookies will be harder for Trainers to find. |
| Тип медиа | Веб-фильм |
| Senior Director | Justin Parnell |
| Директор по маркетингу | Marion Saenen |
| Senior Brand Manager | Olympia Portale |
| Production Specialist | Beth McMorrow |
| Regional Content Producer | Christina Woolston |
| Главный креативный директор | Menno Kluin |
| Исполнительный креативный директор | Michael Schachtner |
| Ассоциированный креативный директор | Chris Nelson |
| Ассоциированный креативный директор | Morgan Perrine |
| Директор по дизайну | Brian Gartside |
| Арт-директор | Jorge Diaz |
| Копирайтер | Emmanuel Rocha |
| Senior Copywriter | Christian Napolitano |
| Директор по стратегии | Raig Adolfo |
| Стратегический директор | Maggie Walsh |
| Senior Strategist | Justine Deutsch |
| Стратег | Skylar Motley |
| EVP | Ed Zazzera |
| SVP | Carissa Ranelycke |
| Исполнительный продюсер | Carly Salaman |
| Менеджер проекта | Helen Lu |
| Вице-президент (ВП) | Joshua Safran |
| Руководитель группы по связям с рекламодателями | Kristine Dowd |
| Associate Account Executive | Sydney Wheeler |
| VP Social | Kristin Maverick |
| Associate Director, Social Marketing | Ari Berkowitz |
| Senior Social Strategist | Cathy Tobon |
| Social Marketing Manager | Jenna DAmbrosio |
| PR-агентство | Weber Shandwick |
| Senior Vice President | Tzeitel Haviland |
| Vice President, Media | Ashley Judson |
| Директор | Gillian Curtis |
| Media Planning Manager | Yesha Shah |
| Associate | Ashley Park |
| Media Analyst | Tanya Khorti |
| Vice President Media | Anthony Scarola |
| Media Buying | Shivanii Manglani |
| Media Buying | Abby Nodvin |
| Media planning/buying | Kyle Wenning |
| VP Strategy | Stephanie Halphen |
| Стратегический директор | Lisa Bernstein |
| Associate Strategist | Justin McMillin |
| Sound Design + Mix | Josh Wilson |
| Аудио послепроизводственный этап | ponysound |
| Анимация / 3D | Framestore |
| Исполнительный продюсер | Larissa Berringer |
| Продюсер | Samantha Wong |
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