Заголовок | ebay - Fashion - eBay Fashion TV Commerical - Own It |
Агентство | Pereira O'Dell |
Кампания | eBay Fashion | Love it. Shop It. Own It. |
Рекламодатель | eBay |
Бренд | eBay Fashion |
Дата первой трансляции/Публикации | 2017 / 5 |
Бизнес сектор | Одежда, мода и обувь |
Слоган | Love It. Shop It. Own It. |
История | eBay invites you to find your own, unique style at eBay Fashion, in its latest commercial from Pereira & O’Dell, aiming to highlight that “when you see something you love, eBay will have it”. The 30-second spot, released with the message “Love it. Shop it. Own it.”, features young women who are inspired by things they see in the world around them, such as a yellow and burgundy silk tiered floral print dress, silver lace-up stacked heels, and a leather bag, and buy them on eBay. "Love it. Shop it. Own it." - https://www.youtube.com/watch?v=iPq61NSPkPw The song playing in the background is “Ooh La La” by former Gossip frontwoman Beth Ditto, from her debut solo album “Fake Sugar”, set to be launch on June 19. Her album comes out on the heels of the first flight of the campaign, which helps to reinforce that eBay is a place to shop for seasonal trends and not just for old pre-owned and vintage items. Ads are currently running across network and cable TV, as well as digital pre-roll. Some media highlights include primetime placements during Dancing with the Stars, Grey’s Anatomy, The Big Bang Theory, as well as The Tonight Show with Jimmy Kimmel. Find your own, unique style at: http://www.ebay.to/2pX0cCa |
Тип медиа | Телевидение |
Длина | |
Звуковая дорожка | “Ooh La La” by Beth Ditto |
Больше информации | http://www.ebay.com/fashion |
Chef Creative Officer & Co-Founder | PJ Pereira |
Исполнительный креативный директор | Jason Apaliski |
Исполнительный креативный директор | Robert Lambrechts |
Senior Art Director | Ali Sooudi |
Копирайтер | Simon Friedlander |
Копирайтер | Tracy Silagi |
Director of Project Management | Lindsey Anderson |
VP Production | Jeff Ferro |
Исполнительный продюсер | Anastacia Maggioncalda |
Продюсер | Julie Costanzo |
Директор по вопросам бизнеса | Russ Nadler |
Business Affairs Coordinator | Christina Hadly |
Директор по стратегии | Matt Herrmann |
Стратегический директор | Sam Renbarger |
Director of Client Services | Ryan Toland |
Директор рабочей группы клиента | Nidhi Chinai |
Делопроизводитель | Chelsea Larson |
Продакшн Студия | Anonymous Content |
Director | Crystal Moselle |
Редактор | Max Koepke |