| Заголовок | Dog 3 |
| Агентство |
INNOCEAN Europe
|
| Кампания |
Kia Forward Collision-Avoidance Assist
|
| Рекламодатель |
Kia Motors
|
| Бренд |
Kia Forward
|
| Дата первой трансляции/Публикации |
2020 / 7
|
| Бизнес сектор | Автомобильные аксессуары и услуги
|
| История | When you’re driving and suddenly need to hit the brakes, every millisecond counts.Having a short reaction time can be the difference between an accident or just a near-miss.Fortunately, the Kia Forward Collision-Avoidance Assist is there to step in and stop the car safely, in case you fail to react on time.To illustrate how this feature works, we use a visual analogy that everyone can relate to: dogs with bad reaction time. |
| философия | To illustrate how this feature works, we use a visual analogy that everyone can relate to: dogs with bad reaction time. |
| Проблема | When you’re driving and suddenly need to hit the brakes, every millisecond counts. Having a short reaction time can be the difference between an accident or just a near-miss. Fortunately, the Kia Forward Collision-Avoidance Assist is there to step in and stop the car safely, in case you fail to react on time. |
| Тип медиа |
Печать
|
| Главный креативный директор |
Gabriel Mattar
|
| Исполнительный креативный директор |
Ricardo Wolff
|
| Исполнительный креативный директор |
Bruno Oppido
|
| Ассоциированный креативный директор |
José Filipe Gomes
|
| Ассоциированный креативный директор |
Pedro Lourenço
|
| Арт-директор |
José Filipe Gomes
|
| Копирайтер |
Pedro Lourenço
|
