Заголовок | The Deal |
Агентство | Wieden+Kennedy |
Кампания | The Deal |
Рекламодатель | Arla Foods |
Бренд | Arla Organic |
Дата первой трансляции/Публикации | 2017 / 2 |
Бизнес сектор | Молоко и продукты на основе молока |
История | The campaign film dramatises the relationship between an Arla organic dairy farmer, and the might of Mother Nature. Narrated from Mother Nature’s point of view, we see how this relationship, whilst not always an easy one, is mutually respectful, because both farmer and Mother Nature believe everybody should be able to enjoy all that nature has to offer. ‘The Deal’ TV ad recognises that the quiet work of nature is not so quiet after all – without the sun, rain, storms and wind that Mother Nature brings, the Arla cows would not have such lush and rich grass to feed on. Through all of this, the Arla farmer works hard, grafting and cutting no corners to bring each bottle of creamy milk to as many people as possible. Using a range of dramatic film techniques, and an emotionally powerful voice over, W+K London and Arla show how the might of Mother Nature and the care, skill and determination of the Arla organic farmer come together in a humble bottle of Arla Organic Farm Milk. |
Тип медиа | Телевидение |
Длина | |
Смешивание | Wave Studios |
Покраска | Framestore |
Специалист по работе с заказчиками | Vicki Sinclair |
Телепроизводство | Genevieve Sheppard |
Креативный директор | Dan Norris |
Креативный директор | Ray Shaughnessy |
Копирайтер | Mico Toledo |
Копирайтер | Juan Sevilla |
Директор рабочей группы клиента | Hannah Gourevitch |
Group Account Director | Laura King |
Исполнительный креативный директор | Ian Tait |
Исполнительный креативный директор | Tony Davidson |
Директор по стратегическому планированию | Georgia Challis |
Директор по стратегическому планированию | Rachel Hamburger |
Звукорежиссер | Aaron Reynolds |
Продюсер | Ed Baillie |
Музыкальный продюсер | Leland |
Редактор | Sam Jones |
Редакционная компания | Cut and Run London |
VFX Supervisor | Gary Driver |
Колорист | Simon Bourne |
Продакшн Студия | Prettybird |
Линейный продюсер | Emory Ruegg |
Исполнительный продюсер | Juliette Larthe |
Оператор-постановщик | Kristof Brandl |
Директор | Jodeb |
Послепроизводственный этап | The Mill London |