Tenny Pearson

Tenny Pearson has spent thirteen years working with leading US advertising agencies like Bartle Bogle Hegarty (BBH), Goodby Silverstein & Partners, and Hal Riney. As a business lead, she’s helped steer the success of national and global brands ranging from retail to automotive; packaged goods to telecommunications. Brands like Unilever’s Vaseline, Nestle’s Häagen-Dazs, British Airways, Turner Networks, Procter & Gamble’s Clear Blue Easy, Lufthansa, Williams-Sonoma Inc., Eastman Kodak, Phillips Oral Healthcare, Comcast Cable Corporation, Chobani Greek Yogurt, and Newman’s Own, to name a few. Chief among her strengths is contributing to client sales gains through integrated brand communications and partnerships. For Starwood Hotels’ Westin brand, she led efforts to partner the hotel chain with Amazon, generating a new source of revenue for the brand. For Big Lots!, she led retail campaign efforts that created a complete business turnaround, bringing the retail brand from negative numbers to a 4% sales increase in less than a year. Working on General Motors’ Saturn brand, she led the company’s debut foray into digital communications by launching the first automotive web site and digital campaigns to see success in bringing qualified leads to the dealer network. Tenny joined Gotham in early 2011 and adds a senior level of Account Management experience across all clients.