The Times & The Sunday Times - "Know Your Times"

T&Pm

T&Pm Global

4325

Бренд: The Times & The Sunday Times
Страна: United Kingdom

Рекламодатель: The Times & The Sunday Times

Заголовок	Know Your Times
Агентство	T&Pm
Кампания	Know Your Times
Рекламодатель	The Times & The Sunday Times
Бренд	The Times & The Sunday Times
Дата первой трансляции/Публикации	2021 / 5
Бизнес сектор	Газеты, журналы, книги
История	The latest campaign from The Times & The Sunday Times, developed by News UK’s dedicated agency Pulse Creative, part of The&Partnership, invites people to discover the wealth of stories and award-winning features offered with a digital subscription to the world-famous title. The integrated campaign, which will run from May 22nd to June 12th across TV, VOD, Radio, Cinema, Digital, Social and OOH is written to coincide with the easing of lockdown restrictions and the gradual reopening of society. The brand is seeking to capitalise on a shift in the public’s mindset by showing the breadth of content The Times & The Sunday Times delivers; the campaign highlights the core strengths of news, politics and hard-hitting investigations, as well as topics such as sport, the environment, fashion, food, and design. As part of the business’s focus on growing its digital subscriber base, the campaign invites the audience to ‘Get more of The Times and The Sunday Times for less than £1 a day with a digital subscription’.
Тип медиа	Интегрированные медиа / 360 Активация
Длина	60 seconds
Звук	Jungle Studios
Агентство	Pulse Creative, LLC
Исполнительный креативный директор	Russell Ramsey
Креативная команда	Andy Peel
Креативная команда	Paul Alderman
Head of Design	Matt Hunt
Редактор	Matt Felstead
Главный управляющий	Benedict Pringle
Директор по стратегии	Matt Nixon
Коммерческий директор	Sarah Wood
Менеджер проекта	Steve Fehrenbach
Менеджер проекта	Sam Tranter
Media Lead	Jim Van der Meersch
Media Account Director	Will McAvoy
Продюсер агентства	Hannah Greene
Звукооператор	Dominic Dew