St. Vincent de Paul - "Impossible Choices"

In The Company of Huskies

In The Company of Huskies Dublin, Ireland

4025

Это объявление является частью "ACT Responsible Collection"

Бренд: St. Vincent de Paul
Страна: Ireland

Рекламодатель: St. Vincent de Paul

Заголовок	Impossible Choices
Агентство	In The Company of Huskies
Кампания	Impossible Choices
Рекламодатель	St. Vincent de Paul
Бренд	St. Vincent de Paul
Дата первой трансляции/Публикации	2020 / 11
Бизнес сектор	Благотворительные организации, фонды, волонтеры
философия	Creative agency In the Company of Huskies announces the launch of St. Vincent de Paul's (SVP) annual appeal. SVP is Ireland's largest charity and they receive more than 150,000 calls each year, usually from people in need of food. Unfortunately, the number of people that need help has grown this year. With many normal channels for donations, such as church gate collections and the SVP's shops, being disrupted due to the pandemic, this year will be the most challenging. The campaign highlights the situation faced by many families who live below the poverty line. Already stretched households will face difficult decisions this winter. 'Impossible Choices' reminds us that there are families that are often faced with having to choose between food and heating or giving their children presents. The campaign includes a 30" TVC, outdoor, digital and activations. In the Company of Huskies, who have worked with SVP since 2015, was tasked with finding new ways to create additional income streams outside of the traditional methods. As physical visits to people's homes are curtailed, the ability to deliver food hampers or toys is limited, so SVP wanted to make it easier to donate virtual toys and food this Christmas. To do this, the second part of the campaign will launch at the beginning of December. Huskies, in partnership with their clients Smurfit Kappa and BWG, created the 'Empty Toy Box Appeal' and ‘Empty Plate Appeal’. For every empty toy box and plate bought, a donation will go towards ensuring a child will have what they need this Christmas.
Тип медиа	Телевидение
Длина	30 seconds
Креативный директор	Damian Hanley
Коммерческий директор	Nessa Van Rooyen
Senior Account Manager	Fiona Cunniffe
Арт-директор	Greg Colley
Копирайтер	Cillian Kenny
Head of Design	Chris Flynn
Дизайнер	Emily Blaney
Менеджер по рекламе	Rose McGowan
Менеджер по рекламе	Nichola Mullen
Менеджер по рекламе	Daniel Alvey
Менеджер по рекламе	Andy Heffernan
Менеджер по рекламе	Deirdre Mullen
Менеджер по рекламе	Aoife McKiernan
Продакшн Студия	Motherland
Директор	Ellius Grace
Исполнительный продюсер	Ross Killeen
Продюсер агентства	Brian Daly
Продюсер	Keith Bradley
Продюсер	Aaron McEnaney
DP	JJ Rolfe
Редактор	Laura Briggs
Графика	John O'Hagen
Кастинг	Ali Coffey Casting
Location	Banba Toymaster
Художник-постановщик	Kate Moylan
Художник-постановщик	Hannah McAteer
Класс	Screenscene
Класс	Donal O'Kane
Музыка	John Walsh
Звук	Mark Richards
Производство аудиофонограмм	Mutiny Dublin
Музыкальный продюсер	Ciaran Walsh
Фотограф	Liam Murphy