Заголовок | Speaking Images 2015 |
Агентство | Serviceplan Group |
Кампания | Speaking Images 2015 |
Рекламодатель | World Press Photo Annual |
Бренд | World Press Photo Annual |
Дата первой трансляции/Публикации | 2015 |
Бизнес сектор | Выставки, события и фестивали |
История | Each year, World Press Photo honours the world’s best photographs in journalism. And in 2015, World Press Photo will be lending these images a voice with a special edition of its yearbook: the first book ever to have pages/images consisting of printed loudspeakers. Thanks to an innovative and patented technology developed with the University of Chemnitz over several years, it is now possible to let each page speak for itself. Each printed image is also a printed loudspeaker. As soon as the page is turned, sound is emitted by the loudspeaker which covers its entire surface. The sound then stops on the next page. Each image therefore tells the observer its own unique story, provides background information and evokes emotion with genuine voices and authentic sounds. |
Тип медиа | Прямой маркетинг |
Длина | |
Главный креативный директор | Alexander Schill |
Исполнительный креативный директор | Cosimo Möller |
Креативный директор | Matthias Harbeck |
Продюсер агентства | Katy Pergel |
Копирайтер | Cosimo Möller |
Копирайтер | Valerie Koch |
Копирайтер | Leonardo Assad |
Арт-директор | Fabian Hupfauf |