Заголовок | Fastest Hour |
Агентство | Leo Burnett |
Кампания | Fastest Hour |
Рекламодатель | Meningitis Now |
Бренд | Meningitis Now |
Дата первой трансляции/Публикации | 2015 / 2 |
Бизнес сектор | Общественная безопасность, здоровье и гигиена |
Слоган | Know the symptoms, act fast |
История | The hard-hitting film tells the real-life story of one young woman’s experience of meningitis and septicaemia, describing in detail the feelings and sensations she underwent in just a matter of hours, and revealing the full impact it had on her life. |
философия | The messages from the film are clear – that meningitis (and septicaemia) can take hold quickly, that patients need urgent medical help and that meningitis is not just a children’s disease. From Tuesday 10th February Meningitis Now are sharing the film across social media along with the hashtag: #FastestHour with viewers being asked to ‘Watch. Share. Be Aware’. |
Проблема | The film is part of the charity’s ongoing push to increase public knowledge of the disease, since symptoms are more complex than the commonly associated ‘rash’, and can kill in hours if untreated. The disease can affect any age group. It aims to raise awareness of the dangers of meningitis and the speed in which it can take hold. In just one minute it shows a young woman’s journey from feeling unwell to being kept alive in intensive care. |
Тип медиа | Телевидение и кино |
Длина | |
Больше информации | MeningitisNow.org/now |
Post-Production Company | Framestore |
Звуковой дизайн компании | 750mph |
Исполнительный креативный директор | Justin Tindall |
Креативный директор | Beri Cheetham |
Копирайтер | Ben Newman |
Копирайтер | Milon Williams |
Арт-директор | Ben Newman |
Арт-директор | Milon Williams |
Продюсер агентства | Helen Choonpicharn |
Продакшн Студия | Bare Films |
Директор | James Lawes |
Senior Executive Producer | Helen Hadfield |
Продюсер | Tom Ford |
Оператор-постановщик | Malte Rosenfeld |
VFX Supervisor | Tim Greenwood |
Editing Facility | The Quarry |
Редактор | Jim Robinson |
Звуковой дизайн компании | Sam Robson |