Óscar López Gutiérrez

Óscar López Gutiérrez

Research & Studies Director at SCOPEN
Madrid, Spain

Обо мне

Share thoughts and knowledge with the rest of the Community. Positioning myself as expert in Research in the field of Marketing, Advertising and Communications.

Должности

Research & Studies Director
SCOPEN
January 2012 - В настоящее время здесь (12 лет 3 месяца)
Research & Studies Manager
SCOPEN
January 2011 - January 2012 (1 год)
Client Executive
TNS Investigación de Mercados y Opinión
February 2007 - December 2010 (3 года 10 месяцев)
Client Executive
Ipsos
September 2003 - February 2007 (3 года 5 месяцев)

Образование

Master’s Degree, Marketing and Sales Management (GESCO)

2008 - В настоящее время здесь (16 лет 3 месяца)
The Master in Marketing and Sales Management (GESCO) is the essence of "Marketing by ESIC" and it is the result of 50 years of research and innovation provided by teachers and professional experts, which enables in-class training to always be at the forefront of the latest updates.

Master’s Degree, Market Research

2002 - В настоящее время здесь (22 года 3 месяца)
Identify and analyse the market need, market size and competition. Market-research techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data

Bachelor’s Degree, Psychology

1996 - В настоящее время здесь (28 лет 3 месяца)
Especialización en Comportamiento del Consumidor

Подобные таланты

Paula Ribeiro
Studies Director Brazil
SCOPEN Brazil, Sao Paulo
Vithoria Vaz
Research manager
Scopen Brazil
Frédéric Messina
Research manager
SCOPEN Mexico
Lisa Spielman
US Director
COMvergence worldwide
Josh Cave
Client Director
Oystercatchers
Maria Farrell
Finance Director
AAR
Loula Zaklama
PRESIDENT AND MANAGING DIRECTOR
Rada Research & Public Relations, Cairo
Christian Niemeyer
Partner and Managing Director
Francis Drake

Создать профиль и стать членом Adforum

Начать