| Заголовок | Pop To Life |
| Агентство | Leo Burnett Chicago |
| Кампания | How Many Ways Can You Snap, Crackle, Pop |
| Рекламодатель | Kellogg's |
| Бренд | Rice Krispies |
| Дата первой трансляции/Публикации | 2015 / 11 |
| Бизнес сектор | Продукты питания |
| Слоган | How Many Ways Can you Snap!, Crackle!, Pop!? |
| История | For generations, making and decorating Kellogg’s Rice Krispies treats has been a favorite holiday activity for kids and parents. To reintroduce this tradition to today’s families, Rice Krispies has launched a magical new campaign as fun and festive as making the Rice Krispies treats themselves: “How Many Ways Can yo Snap!, Crackle!, Pop!?” The campaign brings to life the endless possibilities for holiday fun and creativity with the help of delightful animated treats, beloved, iconic Rice Krispies characters Snap!, Crackle! and Pop!—and a catchy original holiday jingle. For the first time ever, through the magic of 3D computer graphic (CG) animation, Snap! Crackle! and Pop! will live in the real world. Interact with smiling, dancing and flying Rice Krispies Treats. And inspire parents and kids like never before. When you combine Rice Krispies Treats, Snap!, Crackle!, Pop! and the creativity of kids and parents everywhere, the possibilities for holiday magic this year are indeed endless. |
| Тип медиа | Телевидение |
| Длина | |
| Креативный директор | Graham Woodall |
| Креативный директор | Mike Doyle |
| Креативный директор | Ryan Bloecker |
| Директор | Vincent Geraghty |
| Продюсер | Tom Cronin |
| Продакшн Студия | Bent Image Lab |
| Исполнительный продюсер | Derrick Huang |
| Исполнительный продюсер | Ray Di Carlo |
| Руководитель производства | Paul Diener |
| Анимация / 3D | Rob Shaw |
| Директор | Rachel Harms |
| Музыкальная компания / Композитор | The Elements |
| Звук | Particle Audio |
| Звукооператор | Katy Mindeman |
| Звукорежиссер | Laura Feeney |