Nobile - "SHAKA JR"

Saatchi & Saatchi

Saatchi & Saatchi Warsaw, Poland

7330

Бренд: Nobile
Страна: Poland

Рекламодатель: Nobile

Заголовок	SHAKA JR
Агентство	Saatchi & Saatchi
Кампания	Hang Loose concept
Рекламодатель	Nobile
Бренд	Nobile
Дата первой трансляции/Публикации	2017 / 6
Бизнес сектор	Культура, досуг и спорт
История	The Hang Loose concept was created to encourage wake boarders to find peace by looking inside themselves. Five designs have been created, and they reflect five unique personalities and sets of experiences. When all the prints for each model are combined and placed side by side, they create a unique board design – each of which is simple yet modern and aims to attract a younger target audience through innovative 3D image rendering, fun imagery and a gadget-centric approach. Every board tells a unique story.
философия	The five wooden wakeboard designs all reflect different characteristics, and this is expanded on within the posters: Rubicon BRAH is a story of brotherhood and love of adventure; ALOHA shows a peaceful world of feminine emotions and simplicity; SHAKA tells a story of childhood friendship and imagination; AKAW epic speaks of spectacular adventures and curiosity; and BEE 3 is a tribute to inner freedom and creativity.
Тип медиа	Печать
Креативный директор	Michał Pawłowski
Директор по дизайну	Rafał Nagiecki
Арт-директор	Anna Caban
Арт-директор	Bartosz Morawski
Арт-директор	Kamil Bugno
Арт-директор	Rafał Nagiecki
Ретушер	Aleksander Bieronski
Ретушер	Bartosz Morawski
Ретушер	Kamil Bugno
3D художник	Bartosz Morawski
Копирайтер	Marta Fraczek
Директор рабочей группы клиента	Jakub Krawczyk
Руководитель группы по связям с рекламодателями	Anna Borysewicz