| Заголовок | Vocacion Por Matias Prats |
| Агентство | S.C.P.F. |
| Кампания | Vocacion |
| Рекламодатель | Atresmedia |
| Бренд | Antena 3 |
| Дата первой трансляции/Публикации | 2018 / 3 |
| Бизнес сектор | ТВ/Радио программы и станции |
| философия | When did you know what you were going to be when you grew up? It’s around these life-changing moments that revolves this new campaign, created by SCPF for Spain’s news channel Antena 3 and animated by the animation studio, Le Cube from Buenos Aires. A series of animated films were crafted using Le Cube’s very own mix of different animation techniques — supported by the talents of more than 15 illustrators and 41 art styles — bringing to life very different memories and events that forged the lives of the channel’s main journalists. Celebrating the shared passion of the news channel team for journalism, the campaign's director of Image and Creativity, Juan Ra Martín, tells stories of vocation and the world events that brought, as a result, these five talented people to their career paths. The campaign also comes at an amazing time for the journalists Matias Prats, Vicente Valles, Susanna Griso, Monica Carrillo - pictured in the campaign - but also to the whole team at Antena 3, since the channel has gathered more than 2 millions viewers globally. |
| Тип медиа | Digital |
| Длина | |
| Рынок | Argentina |
| Producer | Los Producers |
| Продакшн Студия | The Mushroom Company |
| Исполнительный продюсер | JuanMa Freire |
| Исполнительный продюсер | Gustavo Karam |
| Director | Ralph Karam |
| Director | JuanMa Freire |
| Director | Manu Correa Soto |
| Producer | Antonela Castro |
| Creative Director | Ralph Karam |
| Animation Studio | Le Cube |
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