Amnesty International - "Write for Rights"

Cossette Communication-Marketing

Cossette Communication-Marketing Montréal, Canada

3374

Это объявление является частью "ACT Responsible Collection"

Бренд: Amnesty International
Страна: Canada

Рекламодатель: Amnesty International Canada

Заголовок	Write for Rights
Агентство	Cossette Communication-Marketing
Кампания	Write for Rights 2019
Рекламодатель	Amnesty International Canada
Бренд	Amnesty International
Posted	Декабрь 2019
Бизнес сектор	Институциональные/общественного интереса/некоммерческие организации
Слоган	Write for Rights.
История	Every year, in observance of International Human Rights Day on December 10, millions of letters are sent to the persecuted from people they’ve never met. The messages help convince government officials to release the imprisoned for expressing their opinion, stop the use of torture and end other human rights violations. It’s all done in connection with Amnesty International’s “Write for Rights” campaign - and, once again, Cossette has offered its services to help raise awareness for this global endeavour in French Canada. Last year, Amnesty supporters sent around 6 million messages from 200 countries and, going on its 14th year, the cause will now focus on those under the age of 25 who are leading forces of change. To assist, Cossette has prepared fresh and modern creative - communicating the fact that these letters not only have a direct impact on someone's life, but on governments and countries as a whole. To help place the creative, Cossette Media has rallied its media partners, including: La Presse, Bell Media, Cogeco, Groupe Capitale Médias, Journal Métro, TC and Publicité Sauvage - who have all generously provided media space across a host of channels, such as digital, radio, print and OOH in the province of Québec.
Тип медиа	Печать
Креативная команда	Alexandre Jutras
Специалист по работе с заказчиками	Olivier Charbonneau
Креативная команда	Anne-Claude Chénier
Креативная команда	Thibaut Delelis
Иллюстрация	Sébastien Lépine
Креативная команда	François Julien Rainville
Стратег	Hugo Fournier
Креативная команда	Geneviève Duquette
Управляющий службой средств рекламы	Hélène Gingras
Менеджер по рекламе	Isabelle Langlois
Менеджер по рекламе	Khoudia Ndiaye
Менеджер по рекламе	Andréanne Pâquet
Креативная команда	Dorian Coureau
Специалист по работе с заказчиками	Florence Girard-Leblanc
Иллюстрация	Anna Goodson
Продюсер печати	Mario Levesque
Продюсер печати	Mathilde Marletaz
Управляющий службой средств рекламы	Marie-Pierre Desrochers