| Заголовок | Tsunami |
| Агентство | Porta |
| Кампания | Reunited |
| Рекламодатель | Chilean Red Cross |
| Бренд | Chilean Red Cross |
| Дата первой трансляции/Публикации | 2022 / 4 |
| Бизнес сектор | Институциональные/общественного интереса/некоммерческие организации |
| Слоган | #ChileanRedCross #RestoringFamilyLinks #Porta |
| История | Context: The purpose of the Restoring Family Links Program of the Chilean Red Cross is to find the whereabouts of missing people, restoring contact among relatives who have been separated as a result of a disaster or catastrophe. A program that is totally unknown in Chile, a country with over 7,000 seismic events a year. Idea: For this reason, and inspired in a legend that that there is a red thread connecting people who are destined to find each other, we wanted this work to represent the story of a family from the north of our country. A woman and her husband were reunited thanks to the program after one of the biggest natural disasters in Chilean history: THE 2015 TSUNAMI. A work that is thanks to talent of visual artist María Lavanchy, who only used red and black thread embroidered on watercolor paper to make it. A work that today allows us to raise the visibility to a program that is a vital assistance for all Chileans. |
| Тип медиа | Газета |
| Креативный директор | Felipe Porte |
| Арт-директор | Benjamín Sánchez |
| Копирайтер | Felipe Alarcón |
| Продюсер агентства | Constanza Figueroa |
| Продюсер агентства | Mauricio Alvarez |
| Фотограф | Nain Maslun |
Больше работы
СМОТРЕТЬ ВСЕThe Sound Truck - Track 3: Run away with me
- БРЕНД:
- Mobil Delvac
- АГЕНТСТВО:
- Porta
The Sound Truck - Track 2: Free girl
- БРЕНД:
- Mobil Delvac
- АГЕНТСТВО:
- Porta
The Sound Truck - Track 1: Don't fall in love
- БРЕНД:
- Mobil Delvac
- АГЕНТСТВО:
- Porta
The Sound Truck - Making Of
- БРЕНД:
- Mobil Delvac
- АГЕНТСТВО:
- Porta
The Sound Truck
- БРЕНД:
- Mobil Delvac
- АГЕНТСТВО:
- Porta
Reunited
- БРЕНД:
- Chilean Red Cross
- АГЕНТСТВО:
- Porta
Earthquake
- БРЕНД:
- Chilean Red Cross
- АГЕНТСТВО:
- Porta
Re-united (Board)
- БРЕНД:
- Chilean Red Cross
- АГЕНТСТВО:
- Porta
Tsunami
- БРЕНД:
- Restoring Family Links Program
- АГЕНТСТВО:
- Porta