| Заголовок | Carling MadeLocal introduces Black Country Fusion |
| Агентство | Havas London |
| Кампания | #MadeLocal |
| Рекламодатель | Molson Coors |
| Бренд | Carling |
| Дата первой трансляции/Публикации | 2019 / 3 |
| Бизнес сектор | Пиво, сидр, лагерное пиво |
| философия | Beer brand Carling has unveiled the second phase of its Made Local campaign, with a TV spot and longer-form documentary centred on LGBTQ+ inclusive football team Black Country Fusion FC. As part of its partnership with the club, Carling has provided the new home and away kits for the Midlands club for the 2018/19 season as part of a three-year pledge to support local community projects. Intended to celebrate and promote locals who make a positive contribution to their home town the campaign seeks to draw attention to Carling’s own local roots in Burton-on-Trent.Beer brand Carling has unveiled the second phase of its Made Local campaign, with a TV spot and longer-form documentary centred on LGBTQ+ inclusive football team Black Country Fusion FC. As part of its partnership with the club, Carling has provided the new home and away kits for the Midlands club for the 2018/19 season as part of a three-year pledge to support local community projects. Intended to celebrate and promote locals who make a positive contribution to their home town the campaign seeks to draw attention to Carling’s own local roots in Burton-on-Trent. |
| Тип медиа | Телевидение |
| Длина | |
| Director | Stella Scott |
| Producer | Lundi Shackleton |
| Оператор-постановщик | Evelin van Rei |
| Редактор | Tom Chick |
| Location manager | Lucinda Spurrier |
| AC | Karl Hui |
| Sound recordist | Bal Rayat |
| Post production | The Mill |
| Colourist | James Bamford |
| Sound mix | Factory |
| Production company | Somesuch |
| Исполнительный продюсер | Sarah Pearson |
| Исполнительный продюсер | Tom Gardner |
| Creative Director | Lynsey Atkin |
| Producer | Katie Wood |
| Исполнительный продюсер | Kiri Carch |
| ECD | Ben Mooge |
| Creative | Lynsey Atkin |
| Creative | Sam Turk |
| Creative | Paul Robbins |