Заголовок | Lyric Opera: Opera Death Radio |
Агентство | Ogilvy Chicago |
Кампания | Lyric Opera: Opera Death Radio |
Рекламодатель | Lyric Opera Of Chicago |
Бренд | Lyric Opera Of Chicago |
Дата первой трансляции/Публикации | 2018 |
Бизнес сектор | Кинотеатры и театры |
философия | The message we wanted to convey through this radio campaign is that when you think opera, you shouldn’t be thinking of the stereotypical, stiff, boring pastime of the elites. The social snobbery usually associated with this art form is a thing of the past. Think instead of an imaginative, living, breathing art form created by men and women artists of intemperate genius and still fostered today by gifted composers and performers. These radios debunk in a funny way some of the myths related to the Opera art form aiming to attract the younger generations and to give an idea of the “new” Lyric Opera of Chicago. |
Тип медиа | Радио |
Длина | |
Руководитель группы по связям с рекламодателями | Kelsy Zemanski |
Главный креативный директор | Joe Sciarrotta |
Креативный директор | Mark Bruker |
Креативный директор | Hital Pandya |
Креативный директор | Luissandro Del Gobbo |
Продюсер агентства | Maggy Lynch-Hartley |
Звукооператор | Joe Griffin |
Голос | Mark Fenske |
VP Marketing Communications | Lisa Middleton |
Director of Communications | Holly H. Gilson |
Sr. Director, Marketing & Audience | Tracy C. Galligher Young |
Заместитель продюсера | Justin Moreno |