| Заголовок | Get Your Singing Voices Ready for a Fun Trip to Red River Farm! |
| Заголовок (оригинальный язык) | Shop To Save Their Lives |
| Агентство | House 337 |
| Кампания | Red River Farm |
| Рекламодатель | People for the Ethical Treatment of Animals PETA |
| Бренд | PETA UK |
| Дата первой трансляции/Публикации | 2023 / 3 |
| Бизнес сектор | Права животных / Безопасность /Прием |
| История | The campaign highlights animal cruelty in fashion. It aims to re-educate us all about the use of animal products in fashion and the ongoing consequences for the animals involved. Set on a farm reminiscent of classic children’s TV shows of bygone decades, actress and comedian @jessiecave meets wholesome, seemingly cheery puppet animals who burst into an upbeat, catchy, yet gruesome song about the cruel treatment they endure in the name of fashion. Next time you buy a new item of clothing, question where it comes from and what is done to animals in the process. |
| философия | The film portrays a merry visitor anticipating a typically cheerful sing-along when she first arrives at Red River Farm. But the animals soon burst the visitor's bubble as they start revealing their human-inflicted wounds and describing in unflinching detail the abuse they endure in the name of fashion. Our once-jovial host becomes thoroughly freaked out by the end of song, as she finds herself surrounded by dead “animals” who were killed for no good reason. |
| Тип медиа | Веб-фильм |
| Длина | |
| Редакционная компания | Tenthree |
| Аудио послепроизводственный этап | String and Tins |
| Исполнительный креативный директор | Jo Moore |
| Исполнительный креативный директор | Leon Jaume |
| Креативный директор | Steve Hawthorne |
| Креативный директор | Katy Hopkins |
| Senior Creative | Holly Fallows |
| Senior Creative | Charlotte Watmough |
| Senior Producer | Victoria Fischer |
| Senior Producer | Lawrie McLintock |
| Дизайнер | Nick Dinnen |
| Influencer Manager | Gemma Glover |
| Продакшн Студия | Blinkink |
| Production Director | Will Wightman |
| Исполнительный продюсер | Josef Bryne |
| Руководитель производства | Alex Halley |
| Продюсер | William Kay |
| Управляющий производством | Molly Turner |
| Помощник производства | Charlotte Herbert |
| Storyboards | Ewa Luczkow |
| Concept Artist | Mysie Pereira |
| Графический дизайнер | Mickey Miles |
| Талант / Актер ... | Jessie Cave |
| Направление творчества/искусства | Anna Argiros |
| Оператор-постановщик | Toby Goodyear |
| 1st AC | Josh Higgin |
| Интернет / осветитель | Tim O'Connell |
| Spark | James Foreman |
| Spark | Robin Brigham |
| Гример | Sarah CHERRY |
| Арт-директор | Brin Frost |
| Редактор | Nick Armstrong |
| Редакционный продюсер | Rachel Goodger |
| Наборщик | Caroline Tarrago |
| Color Grade Company | no.8 |
| Колорист | Alex Gregory |
| Colour Producer | Charlie Morris |
| Звукорежиссер | Jim Stewart |
| Смешивание | Jim Stewart |
| Sound Effects | Kaspar Broyd |
| Executive Audio Producer | Olivia Endersby |
| Композитор | Joe Wilkinson |
| Послепроизводственный этап | Absolute |
| Послепроизводственный этап | Phil Brewster |
| VFX OP | Joe Tang |
| VFX OP | Toby O’Connell |
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