Заголовок | Nastro Azzurro Zero - The King |
Агентство | Saatchi & Saatchi Italy |
Кампания | Nastro Azzurro Zero |
Рекламодатель | SABMiller Plc |
Бренд | Peroni Nastro Azzurro |
Дата первой трансляции/Публикации | 2021 / 7 |
Бизнес сектор | Алкогольные напитки |
История | In a fantasy kingdom, we see a ruler whose thirst cannot be satisfied by his reverent subjects, who strive to offer him new and unusual drinks. The king is never happy because he has already tasted everything that has been offered to him. The dissatisfied and despot king changes his attitude when a boy, wearing cool and modern clothes, enters the scene riding a hoverboard and amazes the court by offering the king something never tasted before: a Nastro Azzurro Zero. A sip of the new zero alcohol beer, but with the same dry and refreshing taste of Nastro Azzurro, is enough to finally satisfy the king's thirst. The costumes of the TVC were created by Massimo Cantini Parrini, who was nominated for an Academy Award for his work on the film Pinocchio. |
Тип медиа | Телевидение |
Длина | |
CEO | camilla pollice |
Исполнительный креативный директор | Manuel Musilli |
Ассоциированный креативный директор | Leonardo Cotti |
Ассоциированный креативный директор | Ignazio Morello |
Директор по обслуживанию клиентов | Lucia Lafuenti |
Team Account | Carolina Cenci |
Team Account | Debora Mazzarella |
Директор по стратегии | Fabio Rodighiero |
Директор по стратегии | Raffaella Scarpetti |
Продюсер агентства | Lavinia Confortini |
Продакшн Студия | Think Cattleya |
Директор | Alessandro de Leo |
Исполнительный продюсер | Martino Benvenuti |
Главный управляющий | Martino Benvenuti |
Продюсер Продакшн Студии | Marta Ansaldi |
Оператор-постановщик | Emanuele Zarlenga |
Редактор | Marcello Saurino |
Музыка | Matteo de Marinis |
Nastro Azzurro Marketing Director | Francesca Bandelli |
Nastro Azzurro Marketing Manager | Dario Giulitti |
Nastro Azzurro Brand Manager | Giulio Carucci |