| Заголовок | Have a Word |
| Агентство | Ogilvy UK |
| Кампания | Have a word with yourself then your mates |
| Рекламодатель | Mayor of London |
| Бренд | Mayor of London |
| Дата первой трансляции/Публикации | 2022 / 3 |
| Бизнес сектор | Правительство и другие органы |
| История | The Mayor of London and Ogilvy UK teamed up on a bold new campaign to address sexist attitudes and inappropriate male behaviour that has led to an epidemic of misogyny and male violence against women and girls. The campaign launched with a timely film which puts the onus on men to act when they see misogynistic behavior and harassment. Built with behavioral science insights, the approach gets men to think about their own behavior, and how they’d challenge the behavior of their friends, giving every man an active role in tackling the problem and creating real change. |
| Тип медиа | Анализ ситуации |
| Длина | |
| Главный креативный директор | André Laurentino |
| Исполнительный креативный директор цифрового формата | Jules Chalkley |
| Executive Creative & Strategy | Charlie Coney |
| Креативный директор | Nicola Wood |
| Креативный директор | Andy Forrest |
| Executive Producer | Sally Miller |
| Producer | Eleanor Hardcastle |
| Production Assistant | Eva McAlpine |
| Senior Print Producer | Heather Hart |
| Strategy | Bianca Novaes |
| Strategy | Andrew Lopez |
| Behavioural Science | Tara Austin |
| Behavioural Science | Mike Hughes |
| Client Partner PR | Fola Odumosu |
| Account Director PR | Gemma Ginsberg |
| Продакшн Студия | Spindle |
| Director | Molly Burdett |
| Оператор-постановщик | Adric Watson |
| Исполнительный продюсер | Lou Gagen |
| Исполнительный продюсер | Greg Hackett |
| Линейный продюсер | Rachel Bashford |
| Редактор | Tim Swaby |
| Фотограф | James O’Jenkins |
| Аудио | Toby Griffin |
| Producer | Robson Yeo |
| Senior Colourist | Simon Bourne |
| Producer | Chris Anthony |
| Директор по коммуникациям | Sarah Brown Mayoral |
| Head of Strategic Communications and Marketing Campaigns | Jessica Holland |
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