Matthias Storath
Managing Director/Executive Creative Director at Heimat Werbeagentur GmbH
Berlin, Germany
ЗаголовокBoard 1
Агентство
Кампания Feed Your Creativity
Рекламодатель Art Directors Club Germany
Бренд Art Directors Club Germany
Дата первой трансляции/Публикации 2018
Бизнес сектор Другие
философия Focusing on ADC’s core again, the simple but strong motto “Feed your creativity” was developed, as the main message for the three communication phases “Junior competition”, “ADC competition” and “ADC Festival”. This motto offered the possibility to change ADC’s look into a very colorful and lighthearted identity, based on hand-drawn typography and playful illustrations that set the topic of inspiration into the context of food. Each dish was individually crafted and represented one of the competition categories like film, sound, photography or promotion.

The target audience of the campaign were all ADC members, submitter (agencies, juniors, clients), exhibition visitors, marketers, press and politicians.
Тип медиа Упаковка, брендинг и дизайн
Agency Account Manager
Главный креативный директор
Главный креативный директор
Creative Director
Копирайтер
Копирайтер
Agency Producer
Графический дизайнер
Графический дизайнер
Иллюстратор
Продакшн Студия
Продакшн Студия
Producer
Editor
Редактор
Редактор
Agency Print Producer
Agency Print Producer
Agency Production Manager
Agency Production Manager
Music Supervisor
Звукооператор
Звукооператор
Звукооператор
Film/TV Studio Company

Люди, связанные с этой работой

Похожие объявления

В тренде

Создать профиль и стать членом Adforum

Начать