Заголовок | Ballerina |
Агентство | BBR Saatchi & Saatchi |
Кампания | Don't Chew Them Together |
Рекламодатель | Strauss Group Inc. |
Бренд | Bazooka |
Posted | Ноябрь 2013 |
Бизнес сектор | Жевательная резинка |
История | "Don’t Chew Them Together" – Bazooka Launches Cubes & Balls Shaped Gum Bazooka Gum launched a new campaign introducing two new gum shapes - Bazooka Cubes & Bazooka Balls - with a series of five nonsensical spots. Each spot shows what can happen if you chew the two shapes together. Viewers are also encouraged to join an Instagram competition in which they are invited to shoot and upload their own "Don’t chew them together" videos to Instagram with the tag #Bazooka. |
Тип медиа | Веб-фильм |
Длина | |
Рынок | Israel |
Главный креативный директор | Nadav Pressman |
Руководитель цифрового формата | Maayan Tirangel |
Креативный директор | Amir Ariely |
Digital Project Manager | Gitit Sasson |
Интерактивная разработка | Roy Zoaretz |
Digital Creative Director | Oded Lavie |
Копирайтер | Eran (Shushu) Spanier |
Копирайтер | Tomer Gidron |
Арт-директор | Aia Kujnitzky |