Wheelchange Tours - "Wheelchange Tours"

FCB Lisbon

FCB Lisbon Lisboa, Portugal

Премии

7330

Это объявление является частью "ACT Responsible Collection"

Бренд: Wheelchange Tours
Страна: Portugal

Рекламодатель: Tur4All

Заголовок	Wheelchange Tours
Brief	There are many ways to make tourism more inclusive. Wheelchange Tours is one of them: a system that links a wheelchair to a bicycle. Thanks to that innovation, a person with reduced mobility can become a tour guide. This innovation led to the creation of a new type of city tour, and a new sort of tour guide.
Агентство	FCB Lisbon
Кампания	Wheelchange Tours
Рекламодатель	Tur4All
Бренд	Wheelchange Tours
Posted	Ноябрь 2019
Бизнес сектор	Транспорт, путешествия и туризм
История	There are many ways to make tourism more inclusive. Wheelchange Tours is one of them: a system that allows you to couple a wheelchair with a bicycle. With it, a person with reduced mobility can become a tourist guide.
Проблема	Wheelchange Tours is an idea for Portugal which sees the tourism industry as a priority. An idea that can create a new profession in the tourist business for people with motor disabilities, and that can be replicated elsewhere.
Тип медиа	Анализ ситуации
Креативный директор	edson athayde
Креативный директор	Luis Silva Dias
Главный креативный директор	edson athayde
Копирайтер	edson athayde
Копирайтер	Márcio Nazianzeno
Арт-директор	Eduardo Pastor
Арт-директор	Andre Santos
Дизайнер	João Martins
Продакшн Студия	BRO cinema
Директор	Mário Patrocínio
Звук	O Menino Grava