Top Interviews From The Advertising Industry
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Alone Together: Sarah Rabia, Co-Founder of Backslash
The scientific definition of loneliness is “a feeling of distress produced by the perception that one’s social needs are not being met.” Читать больше
Something Less Touristy: CIBC Aventura & Juniper Park\TBWA
We were pleasantly surprised at how natural it was to see the penguins interacting with a real person, which we hadn’t done to this degree in the... Читать больше
Melvin Mangada Reflects on TBWA\Santiago Mangada Puno's Most Successful Campaigns
Melvin Mangada is one of the most influential figures in Philippine advertising – a talent so prodigious he was recruited by Ace Saatchi & Saatchi... Читать больше
Don't Chase Awards: Gary Steele, TBWA\Singapore
Just do what you think is right. When you focus on doing that, you not only will be happy but the awards will also come. Читать больше
Love You, My Girl: TBWA\Paris & Inter-LGBT
It is not an insight that has determined the creation, but a number: “85% of trans people will be attacked during their lifetime”. Читать больше
ANZ Bank & TBWA Send Mardi Gras Love to Every Oxford Streets in Australia
As Principal Partners for Sydney Gay & Lesbian Mardi Gras, ANZ has a remarkable history of support for LGBTIQ+ inclusion and this year’s campaign... Читать больше
#ImpossiblySmart: Giant Snow Globe Experience
Giant Snow Globe Experience around the All-New 2019 Nissan Altima at the World Trade Center Oculus in partnership with TBWA and Fake Love Читать больше
Helsingin Sanomat & TBWA Launched A Line Of Seasonal Sweaters Depicting The Year’s Ugliest News Topics
The highly limited collection of “Ugly Truth Sweaters” aims to keep important topics such as climate change, war and #MeToo in the public eye... Читать больше
TBWA\Chiat\Day Brings in Danny DeVito to Continue "Backing You"
Thankfully Danny is a treasure that transcends borders. Читать больше
TBWA's Secret Weapon: Backslash
Backslash is an editorial and cultural strategy unit as well as an agile content studio designed to inform and inspire the network, and our clients... Читать больше