Заголовок | The Unignorable Bill |
Brief | We created the Unignorable Bill, the worlds’ first pre-made proposal for a bill against hormone disrupting chemicals. The strategy was to make it as easy as possible for the 179 members of parliament to take action, and at the same time make it impossible for them to ignore the bill.This was achieved by collecting all of the parliament members email addresses, and then creating a powerful tool where the danes could voice their concerns directly to the the people in charge. |
Агентство | Robert/Boisen & Like-minded A/S |
Кампания | The Unignorable Bill |
Рекламодатель | Coop |
Бренд | Coop |
Posted | Январь 2019 |
Бизнес сектор | Универсальные магазины, супермаркеты |
История | A people-driven campaign for a chemical-free future aimed directly at the politicians in charge.By targeting the few that could actually change the law, we managed to make a difference for everyone of us. |
Тип медиа | Анализ ситуации |
Арт-директор | Mads Nicolai Mardahl |
Арт-директор | Mads Nicolai Mardahl |
Арт-директор | Rie Sloth Rasmussen |
Арт-директор | Eva Ebbensgaard |
Арт-директор | Eva Ebbensgaard |
Стратег | Kim Boisen |
Специалист по работе с заказчиками | Gitte Andersen |
Специалист по работе с заказчиками | Gitte Andersen |
Цифровой | Victor Petri |
Цифровой | Victor Petri |
Продакшн Студия | Gobsmack Productions |
Продакшн Студия | Gobsmack Productions |
Директор | Mike Nybroe |
Продюсер Продакшн Студии | Christina Erritzoe |
Продюсер Продакшн Студии | Christina Erritzoe |
Редактор | Magnús Sveinn Jónsson |
Звуковой дизайн компании | Bjørn Vidø |
Редактор | Magnús Sveinn Jónsson |