Executive Creative Director / Partner
at
Earth2Sun Marketing Partners
Washington D.C, United States
| Заголовок | Go From Zero to a Hero |
| Заголовок (оригинальный язык) | English |
| Агентство | The Borenstein Group, Inc. |
| Кампания | Go From Zero to a Hero |
| Рекламодатель | Marlin Integrated Capital |
| Бренд | Inovision |
| Posted | Апрель 2006 |
| Бизнес сектор | Банковские и финансовые услуги, инвестиции, биржевые маклеры |
| Слоган | Go From Zero to a Hero |
| История | noVision is a leading financial services provider that specializes in buying account receivables debt portfolios from large electric and gas utilities nationwide. It challenged The Borenstein Group to raise the awareness for its progressive business solution to an audience of highly conservative financial executives who have never outsourced before, through a print trade advertising campaign. |
| философия | The Borenstein Group responded by identifying the strategic reason for any senior decision maker to change their purchasing behavior: their personal stake in the game. Entitled "Go from Zero to a Hero", we've deployed a memorable print ad campaign that demonstrated how Chief Financial Officers can positively transform their corporate bottom line, while getting credit for being thought leaders within their own organizations. A win-win proposition for change. |
| Тип медиа | Журнал |
| Рынок | United States |
| Исполнительный креативный директор | Gal Borenstein |
| Креативный директор | Clayton Tompkins |
Больше работы
СМОТРЕТЬ ВСЕYour Ship Has Come In
- БРЕНД:
- Leros
- АГЕНТСТВО:
- The Borenstein Group, Inc.
InoVision
- БРЕНД:
- InoVision
- АГЕНТСТВО:
- The Borenstein Group, Inc.
When safe isnt safe enough.
- БРЕНД:
- RxWise
- АГЕНТСТВО:
- The Borenstein Group, Inc.
Beyond 4x6
- БРЕНД:
- Lucidiom
- АГЕНТСТВО:
- The Borenstein Group, Inc.
Beyond 4x6
- БРЕНД:
- Lucidiom
- АГЕНТСТВО:
- The Borenstein Group, Inc.
I Am Marconi
- БРЕНД:
- Marconi Federal
- АГЕНТСТВО:
- The Borenstein Group, Inc.
Everyday Lives enhanced by Serco
- БРЕНД:
- Serco
- АГЕНТСТВО:
- The Borenstein Group, Inc.
Total Support for Total Results
- БРЕНД:
- HRsolutions
- АГЕНТСТВО:
- The Borenstein Group, Inc.
Operation: Total Support
- БРЕНД:
- HRsolutions
- АГЕНТСТВО:
- The Borenstein Group, Inc.