In partnership with
The Most Creative Campaigns, Brands
and Agencies in Food & Beverages
IT WAS ALL ABOUT AESTHETICS AS VISUAL CUES FROM PRODUCTS AND PACKAGING INSPIRED CREATIVE APPROACHES.
We may live in a digital era, but here a print campaign stole the show – albeit magnified by the power of social media. “Better With Pepsi” was a strong and simple visual idea that generated affection for the brand. Meanwhile, Bombay Sapphire and Ogilvy linked the gin’s striking blue bottle design to the creative community. AMV BBDO continued its legendary partnership with Guinness by playing on the pint’s distinctive graphic look. Taking a different tack were two purpose-driven campaigns, from Spinneys and Dole, which took risks to drive change.
We may live in a digital era, but here a print campaign stole the show – albeit magnified by the power of social media. “Better With Pepsi” was a strong and simple visual idea that generated affection for the brand. Meanwhile, Bombay Sapphire and Ogilvy linked the gin’s striking blue bottle design to the creative community. AMV BBDO continued its legendary partnership with Guinness by playing on the pint’s distinctive graphic look. Taking a different tack were two purpose-driven campaigns, from Spinneys and Dole, which took risks to drive change.
Most awarded
campaigns, brands &
agencies in
Food & Beverages in
2022
Most awarded
campaigns, brands and
agencies in
Food & Beverages in
2022
CAMPAIGNS
BRANDS
| Brand | ||
|---|---|---|
| 1 |  |
Pepsi |
| 2 |  |
Heineken |
| 3 |  |
Burger King |
| 4 |  |
Spinneys |
| 5 |  |
Dole Sunshine Company |
AGENCIES
| Name | ||
|---|---|---|
| 1 |  |
Alma, Coconut Grove |
| 2 |  |
McCann Paris, Neuilly sur Cedex |
| 3 |  |
Publicis Italy, Milan |
| 4 |  |
Ogilvy UK, London |
| 5 |  |
AMV BBDO, London |
Watch
8. Pepsi / Burger King Print
| Заголовок | Burger King Print |
| Агентство | Alma |
| Кампания | Better With Pepsi |
| Рекламодатель | PepsiCo Inc. |
| Бренд | Pepsi |
| Posted | Апрель 2022 |
| Бизнес сектор | Безалкогольные напитки, тоники |
| Тип медиа | Печать |
| Продакшн Студия | Carbon Films |
| Vice President Head of Marketing | Todd Kaplan |
| Sr. Director Brand Marketing | JP Bittencourt |
| Creative Chairman | Luis Miguel Messianu |
| CEO | Luis Miguel Messianu |
| Co President | Alvar Suñol |
| CCO | Alvar Suñol |
| Associate Strategic Planning Director | Paola Villalobos |
| SVP Head of Strategy | Angela Rodriguez |
| Креативный директор | Daniel Correa |
| Креативный директор | Bruno Trad |
| Директор рабочей группы клиента | Meg Valls |
| Исполнительный продюсер | Jay Rivera |
| EVP Operations | Michelle Headley |
| Производство | Michelle Headley |
| VP Director of Production | Yeyo Marquez |
| Фотограф | Marçal Vaquer |
| Paper Artist | Raya Sader |
| Ретушер | Juary Leocadiio |
| Президент | Javier Carbo |
| PR Company | Acceleration Community of Companies (ACC) |
| Vice President of Marketing Communications | Emily Thomas |
| Media Company | OMD |
| Исполнительный директор | Elayna Tekle |
10. Pepsi / McDonald's
| Заголовок | McDonald's |
| Агентство | Alma |
| Кампания | Better With Pepsi |
| Рекламодатель | PepsiCo Inc. |
| Бренд | Pepsi |
| Posted | Апрель 2022 |
| Бизнес сектор | Безалкогольные напитки, тоники |
| Тип медиа | Печать |
| Продакшн Студия | Carbon Films |
| Vice President Head of Marketing | Todd Kaplan |
| Sr. Director Brand Marketing | JP Bittencourt |
| Creative Chairman | Luis Miguel Messianu |
| CEO | Luis Miguel Messianu |
| Co President | Alvar Suñol |
| CCO | Alvar Suñol |
| Associate Strategic Planning Director | Paola Villalobos |
| SVP Head of Strategy | Angela Rodriguez |
| Креативный директор | Daniel Correa |
| Креативный директор | Bruno Trad |
| Директор рабочей группы клиента | Meg Valls |
| Исполнительный продюсер | Jay Rivera |
| EVP Operations | Michelle Headley |
| Производство | Michelle Headley |
| VP Director of Production | Yeyo Marquez |
| Фотограф | Marçal Vaquer |
| Paper Artist | Raya Sader |
| Ретушер | Juary Leocadiio |
| Президент | Javier Carbo |
| PR Company | Acceleration Community of Companies (ACC) |
| Vice President of Marketing Communications | Emily Thomas |
| Media Company | OMD |
| Исполнительный директор | Elayna Tekle |
11. Pepsi / Wendy's Print
| Заголовок | Wendy's Print |
| Агентство | Alma |
| Кампания | Better With Pepsi |
| Рекламодатель | PepsiCo Inc. |
| Бренд | Pepsi |
| Posted | Май 2022 |
| Бизнес сектор | Безалкогольные напитки, тоники |
| Тип медиа | Печать |
| Продакшн Студия | Carbon Films |
| Vice President Head of Marketing | Todd Kaplan |
| Sr. Director Brand Marketing | JP Bittencourt |
| Creative Chairman | Luis Miguel Messianu |
| CEO | Luis Miguel Messianu |
| Co President | Alvar Suñol |
| CCO | Alvar Suñol |
| Associate Strategic Planning Director | Paola Villalobos |
| SVP Head of Strategy | Angela Rodriguez |
| Креативный директор | Daniel Correa |
| Креативный директор | Bruno Trad |
| Директор рабочей группы клиента | Meg Valls |
| Исполнительный продюсер | Jay Rivera |
| EVP Operations | Michelle Headley |
| Производство | Michelle Headley |
| VP Director of Production | Yeyo Marquez |
| Фотограф | Marçal Vaquer |
| Paper Artist | Raya Sader |
| Ретушер | Juary Leocadiio |
| Президент | Javier Carbo |
| PR Company | Acceleration Community of Companies (ACC) |
| Vice President of Marketing Communications | Emily Thomas |
| Media Company | OMD |
| Исполнительный директор | Elayna Tekle |
